Aksal Black
A luxury fidelity programme app for Aksal Group. Members earn points, cashback on partner brands, and access exclusive events.
Aksal Black is Groupe Aksal's luxury loyalty programme. We built it end to end: the iOS and Android app, the API behind it, the link to the group's in-store loyalty platform, wallet passes, an admin console and the public website with its CMS.
What we built
Member app
An iOS and Android app with a digital membership card, rewards, missions, events and brand directories, in light and dark themes.
API & worker
A GraphQL API with a background worker for scheduled engagement and notification campaigns.
Loyalty platform link
A two-way integration that brings in store purchases and tier changes as they happen.
Wallet passes
The membership card in Apple Wallet and Google Wallet.
Website & CMS
The public website, built on a CMS the team arranges section by section.
Key features
- A digital card whose barcode appears only on tap, with screenshots blocked
- Five spend-based tiers with rising cashback, showing progress to the next one
- Missions that pay out points, plus a daily shake-to-win mystery reward
- Exclusive events with time-slot booking, added straight to the calendar
- Directories of brands, partners and shopping locations, with favourites and search
- A personal concierge for Diamond members
- Sign in with Apple, Google or phone, with two-factor authentication
Built with
Inside the app
5 key moments
All screens
Membership tiers
