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Yan BTY
A mobile-first beauty e-commerce site for Morocco, with skin-profile matching, a beauty journal and loyalty points built in.
The project
Yan BTY is a premium multi-brand beauty retailer in Morocco with its own Yan&One line. We designed and built its storefront from the brand guidelines: catalogue, product pages, a three-step checkout and accounts, with beauty-specific personalisation throughout.
What we built
01
Storefront
Product listings and pages, brand pages, a store locator and gift cards.
02
Account area
Orders, several wishlists, addresses and loyalty points.
03
Content & SEO
A beauty journal, with per-page metadata and structured data.
Key features
- Filter by brand, skin type, concern and certification
- A beauty profile with a 'good for you' match badge on products
- Ingredient transparency, including pregnancy-safe labels
- In-store availability on every product page
- Cart drawer with a free-shipping progress bar
- Three-step checkout with gift option and sample picker
- Loyalty points and tiers, and multiple wishlists
Built with
ReactViteTypeScriptAWS Amplify
Across the site
Desktop & mobile
